Etisalat unveils new ‘together’ emoji

COMMERCIAL NEWS

UAE-based Etisalat, a leading telecom provider in the region unveiled a newly crafted ‘together’ emoji yesterday (July 17) to mark the sixth World Emoji Day.

Avid emoji fans may soon find themselves excitedly embracing the new ‘together’ emoji. Depicting three quirky faces - a smiling face with smiling eyes, a winky face and a laughing emoji huddled up together - this adorable digital icon is set to breathe life into our messages in a creative, colourful and light-hearted way.

Etisalat recently enlisted designers to create their own renditions of the ‘together’ emoji and got their creative juices flowing. The team drew inspiration from Etisalat’s core belief that ‘Together Matters’ to embody the power of technology in connecting and enriching people’s lives.

From July 10 to 14, Facebook, Twitter and Instagram users were asked to choose the icon what they thought best describes the word ‘together’. Promoters were also on hand to collect votes from customers using tablets at Dubai Mall, Mall of the Emirates, Sahara Mall, Yas Mall and Marina Mall in Abu Dhabi.

People could start sharing and communicating using the new emoji once submitted and accepted by the Unicode Consortium for inclusion. Unicode is responsible for defining which emojis make onto all platforms, including iPhones, Android devices, and computers. – TradeArabia News Service

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